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Spring Ad Campaign
January 18, 2021 - June 30, 2021
During these challenging times through COVID-19 and onward, we are committed to advertising the RE/MAX brand to Western Canadians! Buyers and sellers are overwhelmed with the challenges the pandemic presents, including the real estate transactions. Now more than ever they need expert advice to guide them through the real estate process.
The spring campaign focuses on helping buyers and sellers through the process and helping them understand the benefits of working with YOU, a RE/MAX agent. See below for more details! We are back on broadcast television on news programming and live sports (NHL)! Television is supplemented with a solid digital strategy, utilizing the top-performing digital tactics based on 2020 campaign insights. SEM, social media, and native ads will run throughout the year, and the peak Spring and Fall periods will benefit from added display and video digital layers, driving engagement and lead generation.